Events

Workshops & Events

Live, hands-on sessions for Calgary business owners — from a free crash course to advanced systems for planning, filming, and scaling your content.

Workshop Series

All Workshops

Each workshop stands on its own — drop into any single session without having attended the others. Dates are being finalized and added here monthly.

Foundations

Social Media Marketing 101: A Free Crash Course for Calgary Business Owners

W0

New to social media marketing? Join this free crash course and walk away with a clear, jargon-free foundation to start showing up online.

Date TBD90 min

Foundations

30 Posts From 1 Hour of Filming: A Content Framework Workshop

W1

Turn one hour of filming into 30 days of content with a repeatable batching system and customized templates.

Jul 25, 2026 · 4:00–5:30 PM90 min

Plan It

What to Film and What to Say

W2

Stop staring at a blank screen. Learn how to choose what to film, how to script it, and connect every piece of content to your business goals.

Date TBD90 min

Plan It

Plan 90 Days of Content in One Afternoon

W3

Stop planning week-to-week. Build a complete 90-day content calendar for your business — planned, batched, and ready to execute — in a single afternoon.

Date TBDHalf-day (~3 hrs)

Film It

Look Good on Camera: DIY Filming for Business Owners

W4

Your phone, your space, your content. Learn DIY lighting, sound, and framing so your videos finally look as professional as your business.

Date TBD90 min

Film It

Own the Camera: On-Camera Confidence for Business Owners

W5

Feel awkward on camera? Learn how to manage nerves, speak naturally, and show up on video with confidence — no acting experience required.

Date TBD90 min

Post It

Pick Your Platform: Where Your Business Should Actually Show Up

W6

Stop trying to be everywhere. Learn exactly which social media platforms your business should be on — and which ones to ignore completely.

Date TBD90 min

Post It

Post Smarter: Distribution and Scheduling for Business Owners

W7

Content without a posting system is just content. Learn to schedule, cross-post, and distribute consistently without the daily scramble.

Date TBD90 min

Amplify It

Your First Ad Campaign: Paid Ads for Small Business

W8

Ready to run your first ad? Learn how to build a campaign concept, create a basic ad, and test it smartly — without burning your budget.

Date TBD90 min

Amplify It

How Organic Content Powers Your Paid Ads

W9

Your organic content is already your best ad creative. Learn how to connect your social posts to paid ads and turn followers into leads.

Date TBD90 min

Scale It

The SMB Content Tech Stack: The Only Tools You Actually Need

W10

Confused by all the tools? Get a clear, opinionated content tech stack for planning, filming, editing, and distributing — built for SMBs.

Date TBD90 min

Scale It

Build Your Content Team: How to Work with Freelancers

W11

You built the system. Now hand it off. Learn how to find, brief, and manage freelancers so your content keeps running without you.

Date TBD90 min